VF Corporation, a global leader in branded lifestyle apparel, footwear and accessories, joined the Fur Free Retailer program by partnering with the Fur Free Alliance, an international coalition of 43 animal protection organizations.
As a Fur Free Retailer, VF is reinforcing its commitment to fur free products and communicating its no fur policy, which covers its more than 20 brands, including Vans®, The North Face®, Timberland®, Wrangler®, Lee® and Napapijri®. VF released its first-ever Animal Derived Materials Policy earlier this year and announced that its brands would no longer use fur, angora or exotic leather.
Letitia Webster, Vice President of Global Corporate Sustainability at VF:
“In joining the Fur Free Retailer program, VF and our brands are once again proving that we’re serious about animal welfare. Sustainability and respect for nature are fundamental values for VF and all our brands, and we will continue to partner with respected animal-rights organizations and like-minded companies to promote the development of viable commercial substitutes to animal materials.”
Joh Vinding, Chairman of Fur Free Alliance:
“We’re delighted to welcome VF Corporation as a partner to the Fur Free Retailer program. In the fur trade animals are subjected to terrible conditions, living out their lives in small barren cages. With the help of forward thinking and innovative companies such as VF Corporation this is quickly changing, making fur free the new norm in the entire fashion industry.”